Mobile phones have become a necessity for more than 80% of consumers. It's like they're not able to start a single job without turning on their smartphone.
Result-mobile phones have the number of workstations surpassed in number compared to the total number of visitors to the site. Simply because the number of mobile phones has increased to around 5,000 million people worldwide.
Integrating mobile-friendly marketing strategies must be a top priority to capture the millions of customers connected to their smartphone almost anytime.
Here are some questions to answer when considering that you are the consumer before indulging in mobile PPC services in your business.
- If I'm looking for a particular service, would I prefer to search by mobile?
- If my business is linked via customer / consumer phone calls?
- Are people looking for or buying products similar to my company profile via a mobile phone?