google chrome – Website content scaling/resizing, why some do and some don’t, any way to force it?

Why do some websites scale as you shrink/grow window to fit content, usually news sites do this, Google and Amazon as an example, do not, is there a way to force it on those that don’t, or is it just how they’re designed, running macos chrome if it matters.

I like to take notes on half the screen from bookmarks on the others, but if the websites don’t scale it makes it messy.