A expert summary position is a type of blog post that presents the contributions of several experts from your niche. Contributors promote the gathering of experts to their large audience, giving you access to tons of truly targeted traffic and branding.
1. Publish "skyscraper" content
2. Become a source for reporters and bloggers (HARO)
3. Build links from obsolete resources
4. Stop guessing. Use proven content formats to generate social links and shares
5. Do you want high quality backlinks? Publish ultimate guides
6. Use branding strategies and techniques
7. Authority resource pages